Digital Marketing Strategist (Video, Social, Engagement)

$500 - 1000 / Per Month
Freelance
May 03, 2021

Job Overview

Overview:

We're in search of a social media and video-focused marketer to round out its team of strategists, writers, and designers. And while we know most marketers are natural writers and communicators, we’re also specifically looking for a multi-talented marketer whose superpower is making quick, compelling videos out of tense, tech-heavy material. We’re talking 4-5 minutes videos, must-watch interviews, in-depth case studies—and we welcome your ideas about how other video ideas can help accelerate our business. The goal: to connect with our customers in deeper and more meaningful ways. If this sounds like the challenge you’re up for – we want to hear from you!

Responsibilities:


  • Create and implement a digital strategy with compelling content across our social media accounts; maintain a social media calendar.

  • Deeply understand the brand narrative, our suite of products, and what it takes to bring them to life through multi-media on a variety of platforms.

  • Capture and edit short-form videos for use on websites and owned properties. 

  • Experience starting a video content creation program at an early-stage startup (on a budget) is a huge plus.

  • Write supporting short-form content for videos (interview questions, video scripts, video summaries, social media posts).

  • Create effective and engaging social media campaigns centered around video content (Facebook, Twitter, Instagram).

  • Update site and social media content as needed (web pages, social media posts, materials for partner websites, or media/press distribution).

  • Monitor brand mentions and online engagement.

  • Be an early adopter of social media trends and technology.

  • Develop ad strategies and define the most important social media and video KPIs.

  • Run competitor analysis and monthly reporting for all social media platforms.

  • Coordinate both on-site and social media contests, including working with third-party contesting apps and sponsors, and well as collaborating with front-end developer and UI/UX team.

  • Develop promotional rollout and campaigns for contests.

  • Communicate with contest winners, partners, and vendors in a timely, professional manner.

  • Organize and negotiate partnerships and sponsorships with relevant influencers and industry leaders.

  • Assist in writing or editing other marketing materials as needed.

  • Work with a graphic designer to create visuals needed for videos and related campaigns.

  • Put HUBSPOT at the beginning of your message when you apply. If you don't we will not entertain your application. 

Qualifications:


  • Bachelor’s degree in Journalism, English, Creative Writing or Marketing

  • Minimum of two years in a marketing or related position

  • Experience with video and editing software

  • Photoshop and Adobe Suite preferred

  • Strong communication skills

  • Enjoys working with others to solve problems

  • Ability to work under pressure and prioritize multiple projects

  • Learns quickly

  • Enjoys working with technology

  • Effective time management skills

  • Self-motivated and able to handle responsibilities without consistent oversight

  • Ability to work successfully in a team environment, remote or in-person

  • A positive, flexible, can-do attitude

Terms of employment:


  • Part-time or Full time

  • Salary: $500-1000 

  • Location: remote work 

  • Start Date: Immediately

To apply:

To apply, please send your resume and cover letter in PDF format. You can add a link if you can't attach the file. 

Skills Required

  • Research
  • Speaking
  • Translation
  • Writing
  • Blogging
  • Copywriting
  • Creative Writing
  • Editing Proofreading
  • Ghost Writing
  • Technical Writing
  • Web Content Writing
  • Affiliate Marketing
  • Classified Ads Marketing
  • Direct Mail Marketing
  • Email Marketing
  • Lead Generation
  • Mobile Marketing
  • Sales Representative
  • SEM
  • SEO
  • Social Media Marketing
  • Video Marketing
  • Facebook Ads
  • Google AdWords
  • Design Project Management
  • Marketing Project Management
  • Writing Project Management
  • Facebook Marketing
  • LinkedIn Marketing
  • Instagram Marketing
  • Craigslist Marketing
  • YouTube Marketing

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