According to Revenue is the total amount of income generated by the sale of goods or services related to the company's primary operations. Profit, typically called net profit or the bottom line, is the amount of income that remains after accounting for all expenses, debts, additional income streams and operating costs.
So, is your profit margin DECREASING because of INCREASED ad spend?
Most people think that in order to increase sales, you must do more Facebook Ads.
Don’t get me wrong. You SHOULD be doing this too.
But there’s one SLIGHT problem:
More ads mean more expenses, thus DECREASING your profit margin.
Because let’s face it: HIGH NET INCOME (Final amount of profit after all deductions) is what really matters. Not the GROSS sales.
We use to see posts of people hitting 6 or 7 figures a month but actually spending almost the same amount to get to that.
Example, earning $10,000 monthly but ads budget was $7000 or even higher.
Now, consider this:
Wouldn't you love to get $10,000 with a profit margin of 20-40%
What if you can GET SALES from (1) those who browsed your store, but did not check out, and (2) from those who checked out, but did not buy...
increasing your ad spend?
How?
Through a FOLLOW-UP SEQUENCE through Email and Facebook Messenger.
To do that, you can get more sales, while spending little to zero on ads.
Now consider also these scenarios:
What if you can also get more sales by PROMOTING A SIMILAR PRODUCT to those who already bought from you, or by running PROMO days during special occasions (like Thanksgiving)?
Get all these sales just by sending a few follow up sequence.
Send follow up emails to those who checked your product, but left and never bought.
You literally squeeze as much sales from the traffic you’re already getting, and the audience that you already have.
The best part?
You DON'T spend another dime on ads.
Now, the ball is yours:
If any one of these things sounds good to you, hit me up with a private message and let’s talk.
Let’s start making you MORE net profit!
